Lacking ideas and motivation? Your product is right on target but your marketing strategies suck eggs? Punch up your product with marketing strategies that rock.

Yes, there are a few magnificent products out there that literally sell themselves. There are more that require technique, strategy, and innovation to turn the proverbial public head. You can stand back and wait for someone to notice or reach out and zap your audience with desire.

1. Intro Branding Put the product center stage. Give it a name that attracts attention, a recognizable logo, and packaging that commands interest. Make sure your brand is on every piece of documentation, sales sheets, business statements, newsletters, and web documents you sent out. Be seen, so your brand will be recognized.

2. Power Imprinting Identify your product with something your consumer wants. The most comfortable chair, the best tasting food, a great figure, a better home, more money, power. When your consumer realizes how much they desire your product, wild horses wont keep them away.

3. Blitz Marketing Tell everyone about your product, promote it through every source available, present your product, your brand, and the reason your consumer desires your product until our competitors are attempting to copy your ideas. Continue to promote your product as the BEST.

These three strategies will make your product a common household word in a short time. There is no means of marketing in the history of the world as effective as the Internet. A product can be created today and sold world wide tomorrow. Its that fast. Get your share by learning strategies that work.

Jan Verhoeff

Somewhere between college and life, Jan began to focus on other people. Her intense need to feel accomplishment in her life drove her to finding a deeper contentment than just existing in the hoot 'n holler of southeastern Colorado. While the beauty of the prairie never escaped her eye for color and beauty, the intensity of her desire kept her moving ever onward.

Summers in Michigan and Tennessee brought her closer to something, but it wasn't until much later, as an adult, mother of four that she began to understand that her need for accomplishment included sharing what she had learned along the way. It also meant that her talent for painting the dream and writing her thoughts had a lot to do with her accomplishments.

She began to focus on actually writing down her thoughts and ideas in journals, revealing her prayer thoughts and life events. Bits of paper became treasures of memory, and a notebook became an outlet of hope and a step of faith. Jan put her thoughts on paper, and began to publish them, where she found opportunity, including various magazines, trade journals, and local publications. Her interests in business and new enterprise became a resounding outlet for her talent, and wisdom for those who sought it. Jan's interest in business development became her trademark, resulting in her first book publication in !992, "Building a Business: From Scratch". This 22 page booklet was published by a local printer in a vertical brochure format, selling more than a thousand copies nation wide. It has resurfaced in college classes as the basis for college term papers, graduate thesis, and research documents for small business courses over the past 13 years.

Seeking more diverse outlets for her talents, Jan most recently has written several short stories published in various books, including: "Stories for the Trail" with the Lamar Writer's Group, "Prickly Points of Life" a combination poetry/short story collection of Jan's work, and "Coffee Clatter" a bound collection of written works originally published in a newsletter published by her daughter, Brenna, as a Sophomore Year Project when she was homeschooling at Buchanan Academy.

More recently her work is available in a newsletter she publishes weekly via email, and various blogs listed on the right side of this page.

You may contact Jan at: janverhoeff@yahoo.com