silverfence.com silverfence.com silverfence.com
   Main Page -> About Us -> Security & Privacy -> Terms of Use -> Add Your Link -> Add Article
Search:   
Add Url
 

Technology & Science

Automobiles

Eating & Drinking

Adventure & Sports

Business & Commerce

Finance & Investment

Academics & Learning

Internet & Computers

Online & Board Games

Realty & Property

Relationship & Lifestyle

Health & Therapy

Medical Care

Culture & Art

Law & Politics

Teens & Kids

Employment & Careers

Events & News

Travel & Vacation

Self Healing

Home & Garden

People & Communities

Recreation

Online Shopping

 

Main Page –› Employment & Careers –› Entrepreneur & Business Enterprises
 

Key to Starting Your Own Clothing Company

 

Starting your own private label clothing company is not as difficult as you may think. I assure you that the founding members of Volcom, Paul Frank, Hurley and Von Dutch, are not mad geniuses of fashion. You can duplicate their rise to brand stardom provided that you have the following:

1. A decent logo

2. Creative concepts and graphics - Design Talent

3. A unique, blank apparel supplier

4. A decent screen printer

5. A Line Sheet to show potential buyers

6. Sales and promotional talent.

Which do you think is most important? Its obviously design talent you say? Are you Joking? You must be joking. Have you stepped out of the house recently? Have you seen Von Dutch clothing? Crayon weilding Chimpanzes produce better designs. Furthermore, I imagine the monkeys are more sanitary, but I digress.

#6 is clearly the most important element. You can create an entire line of fashion forward, beautiful clothing but if you can't pitch it - no one will ever see it (excluding your mom of course). So, unless you want a closet full of your fantastic designs, ask yourself the following two questions:

Can I sell?

In other words......can I hit the pavement with my line sheet and walk into every boutique clothing store I can find? Then will I harass the hell out of retail clothing store buyers so that they'll try to squeeze 5 minutes of time in for me at Magic 06' (Clothing Convention) ?

Will I be able to make a professional presentation to a Nordstroms buyer?

Can I promote?

Do I have and creative viral or gureilla marketing ideas to get this label kickstarted?

If the answer to both of these questions is No - you better get some help. Namely, find someone passionate for fashion who also happens to be ridiculously outgoing, great on the phone and aggressive as hell. Lastly, (and superficially) it would help if your sales rep is hot.

I know, how horrible.....so sorry, buy I didn't say anything about this being an equal opportunity blog :)

That being said, let me welcome you the shallow end of the pool..... i.e. the fashion world.

Good luck with your label!

Author: Bradley Johnson
 
Author Bio:
Bradley Johnson is a specialist in this area. Bradley has written several articles in the past on this topic.
 
 
 

Related Articles

 
You Were Born To Find a Job - The Job You Were Born To Do
 
Free Agents -- A Good Name for Your Business Can Make a Huge Difference
 
80% of All Acquisitions Fail - Five Rules To Improve Your Chance of Success
 
Internal Communication: From the Podium to the Paystub
 
Searching for Employment
 
10 Cool Ways To Make Money Online
 
Work Place Communication at Mobile Car Wash Companies
 
Working From Home, Are You Checking For Errors?
 
Too Good To Be True? The Entrepreneur's Dilemma
 
Entrepreneurial Ongoing Education Advice
 
 
 
Main Page -> Security & Privacy -> Terms of Use  
© 2006-2008 www.silverfence.com All Rights Reserved Worldwide.